Industry Advocacy

Championing Western Australia’s Fresh Produce Industry

At Market West, advocacy sits at the heart of what we do.

As the representative industry body for wholesalers at Perth Markets and the broader fresh produce supply chain, we work to ensure the interests of our members are understood, represented and protected. From engaging with government and regulators to contributing to industry discussions at both state and national levels, we advocate for practical solutions that support a strong, sustainable and competitive fresh produce sector.

Current Advocacy Priorities

Market West actively engages on matters that impact the operational and commercial success of our members.

Recent areas of focus include:

Strengthening food security across Western Australia

The Horticulture Code of Conduct

Regulatory and compliance reform

As issues emerge, we work closely with members and key stakeholders to ensure industry perspectives are represented and practical solutions are pursued.

A Message from Our CEO

“Strong industries need strong representation. Market West exists to ensure the fresh produce sector has a united voice, capable of influencing change and delivering outcomes that benefit our members and the wider community.

By working collaboratively with industry partners, government and peak bodies, we can help create the conditions for a vibrant, sustainable and prosperous future for fresh produce in Western Australia.”

Mark GummerChief Executive Officer, Market West

Working Together Nationally

Market West’s advocacy extends beyond Western Australia.

As a member of Fresh Markets Australia (FMA), we collaborate with market chambers and industry organisations across the country to address national issues impacting central markets, wholesalers and the broader fresh produce supply chain.

This collective approach strengthens our ability to influence policy, share knowledge and advocate for outcomes that benefit fresh produce businesses across Australia.

Through strong industry partnerships and a united voice, we help ensure the fresh produce sector remains an essential and thriving part of Australia’s economy.