Market West provides a range of services to our members.
If you require more information on our services, please contact us.
The Market West Credit Service is the trading name of FPAA Pty Ltd and a wholly owned subsidiary of CFVIWA.
It is governed by a board of directors and appointed by the agent members of Market West.
As an approved Market West Credit Service buyer you can simplify the way you do business with wholesalers of the fresh produce at Perth Markets Canning Vale.
The main advantages of being a registered buyer are that you only have to make one simple weekly payment for all of your Market purchases – eliminating the need to pay by cash or cheque to numerous wholesalers at various stages through the trading week. You will also receive one consolidated statement each week confirming all of your weekly purchases; this will simplify your record keeping and provide greater control over your business.
The Market West Credit Service also facilitates the payment of crate credits to buyers from both WA Crates and the United Crate Co-operative.
Members of Market West prefer that buyers are registered with the Market West Credit Service for 3 main reasons.
Market West Credit Service maintains an up to date register of all buyers’ codes for the members.
Market West Credit Service ensures all registered buyers are credit checked and personal guarantees have been provided to cover any unpaid accounts.
A regular cash flow is received from buyers via the Market West Credit Service.
Who can use the Credit Service?
This service is available to approved credit service buyers and approved Market West Members. To obtain an application form to become a registered buyer, please contact us. Alternatively you can download a credit application here.
What are the costs?
There is a small set up fee and and minimal statement fees. Existing buyers consider that these fees provide considerable efficiencies and value for money.
Mail Enable Market West Document Retrieval
Market West Credit Service utilises an online mail server to distribute all weekly invoices and statements electronically to a nominated fax number or email address.
There is also an online mailbox for each Market West Buyer which will store your weekly invoices and statements for approximately 8 weeks.
Registered Market West Buyers can log on to the Mail Enable website and enter a username and password to access their documents.
Click here to access the Mail Enable website.
If you need assistance with this service please contact us.
Industry Representation
Among the responsibilities of Market West is the most important aspect of Industry Representation.
This includes making representations to Government and other regulatory bodies on legislation, regulations and industry practices that affect or have the potential to affect our Members, their businesses, and other associated fresh produce grower and distribution businesses who may also be affected directly or indirectly by such matters.
Market West will continue to develop relationships with the Perth Markets owner, Perth Markets Group Limited, to support and protect our Members and the wider fresh produce industry who must continue to benefit from the central market process.
Nationally, Market West will maintain strong links with other States industry representative Chambers including the national body (Fresh Markets Australia), other state’s central market operators and industry groups to allow the fresh produce industry to grow and develop together.
Market West will continue to examine opportunities for the industry to be better informed and aware of emerging trends and other matters that may affect them now and in the future.
Market Price Reporting
Market West manages an electronic price reporting service for the industry. Members, who are the main handlers of particular produce lines, report the pricing daily. These prices are then published on the Market West website. Access to the price reports is free but users must register and log on to obtain the reports.
Market Statistics
Market West collects data on the produce that is traded in the markets. This data is published on our website and throughput volumes on various products can be accessed by anyone who chooses to register and log on to the reports.
Onsite LPG Tank
Approved users of the Market West LPG refuelling facility can refill their forklifts as required by using their allocated PIN protected gas key.
Approved users are billed monthly for LPG purchases associated with their gas key.
The service is open to members and approved site users.
If you wish to apply for a LPG gas account and key click here to download the form or contact us for more information.
Telstra Mobile
Market West has negotiated competitive collective mobile phone plans with Telstra.
If you are interested in signing up to the Market West Telstra account, or if you are an existing member of the Market West phone account and have a service query, then please contact us.
Users of the Telstra account should be aware that it is an 24 month minimum contract. The Telstra mobile phone account offer is open to members, secondary wholesalers, and buyers and growers of fresh fruit and vegetables.
Independent Produce Testing You Can Trust
FreshTest® is Australia’s most comprehensive fresh produce testing program, helping growers, wholesalers and industry participants verify the safety and quality of their produce. Operating nationally since 2001, the program provides affordable chemical residue, microbial and heavy metal testing to support food safety, quality assurance and industry best practice.
At Market West, FreshTest® gives our members access to a trusted, confidential and streamlined testing service backed by industry expertise and nationally recognised laboratory standards.
Why Use FreshTest®?
FreshTest® is designed to make produce testing simple, cost-effective and reliable.
Competitive Pricing
Through national coordination and bulk testing arrangements, FreshTest® delivers significant cost savings compared to organising individual testing directly with laboratories. These savings are passed on to industry participants.
Simple Process
One call is all it takes. Our experienced team manages the testing process from start to finish, providing personalised support and making testing straightforward for growers and wholesalers alike.
Fast, Clear Results
Testing reports are easy to understand and delivered promptly, helping businesses make informed decisions and maintain compliance with food safety requirements.
Confidential and Independent
All testing is handled confidentially and forms part of a robust industry-led program that supports continuous improvement across the fresh produce supply chain.
Testing Services Available
Chemical Residue Testing
FreshTest® offers a variety of chemical residue screening options designed to support verification of chemical management programs and compliance obligations. Testing covers hundreds of commonly used agricultural chemicals across a wide range of fresh produce categories.
Microbial Testing
FreshTest® provides microbial testing options that can identify organisms such as E. coli, Salmonella and Listeria, helping businesses monitor potential food safety risks and meet customer or certification requirements.
Swab testing is also available.
Heavy Metal Testing
Heavy metal screens are available for contaminants including Cadmium, Lead and Mercury, supporting compliance with Australian food safety standards.
Get Started
FreshTest® is available through Market West and forms part of a national network operating across Australia’s central produce markets.
Whether you’re seeking routine quality assurance testing, verification for certification programs, or peace of mind for your customers, FreshTest® provides a simple and trusted solution for produce testing.
To arrange testing or request an order form, contact the Market West team today at admin@marketwest.com.au.
Retailer of the Year
The Retailer of the Year program commenced in 2003 and has developed into a prestigious award for the retail sector. The program has been designed by Market West to recognise and reward retailers who trade at Perth Markets, promote WA fresh produce, provide consumers with quality fresh produce and take pride in their business establishments. Nominees are visited twice by secret shoppers who assess their business using set criteria developed from an independent survey conducted by Curtin University.
The winners are presented with their awards at the annual Perth Markets Ball which is another Market West initiative to bring industry participants together. Market West has recently extended the award program to include retail support, which provides the retailer with feedback on their assessment and point of sale merchandise.
Retailers can utilise this feedback to improve their in store produce presentation, customer service and satisfaction and ultimately increase their turnover.
A better choice!
‘A better choice!’ is the first national program designed to encourage consumers to shop for fresh produce at their local independent retailer. The program aims to unite the fruit and vegetable industry and buy back customer loyalty. A joint initiative by industry group Fresh Markets Australia (FMA) and the Central Markets Association of Australia (CMAA), the program draws on marketing and business data from more than 500 retailers across Australia to create a national marketing and advertising strategy.
‘A better choice!’ offers retailers the opportunity to come together and share the benefits of a national marketing strategy to shape a positive future for independent retailers, the central markets and local farmers who supply them. Using the latest research to understand consumer shopping behaviours and what matters most to them when it comes to purchasing fruit and vegetables, members will receive the best market insights and advice to increase customer loyalty and revenue. Consumers will come to recognise while retailers will be proud to display the ‘A better choice!’ logo which represents quality, freshness and service.
‘A better choice!’ is simply that, a better choice for retailers, consumers and the industry. Together we can keep the Aussie fruit and veg industry thriving for generations to come.
For more information visit www.abetterchoice.com.au